May 21, 2020

How to Optimize Your Ecommerce Website Design

The better your ecommerce website design, the more sales you will land. Even if you don't have lots of time to dedicate to making your site absolutely stunning, there are definitely things you can do to optimize it. We are going to go over a few ways you can optimize your ecommerce website design.

Use High-Quality Images

Nothing looks more unprofessional than unnaturally-stretched and blurry images. Make sure you only have crisp, high-quality images that appear as they should on your ecommerce website. The better the pictures, the more likely that people will buy from you.

Compress Your Images

Avoid uploading gigantic versions of your images that are uncompressed. First, make sure you need a massive image. If you don't need incredibly large images, resize them before uploading. In both cases, compress the images using an image compression plugin, or get one of the several programs that can also do this for you. If you don't have lots of images to compress, TinyJPG and TinyPNG are great online tools.

Create Dynamics Pages Using Content Blocks

Ever since WordPress rolled out its Gutenberg update, content blocks and dynamic pages have increased in use and popularity. If you are unfamiliar with content blocks, they are the elements that put together your website and make it look amazing. Some examples of content blocks include text, image sliders, and Instagram feeds. These blocks, as well as others, bring life to your website and keep visitors engaged.

Use Color Psychology

People are affected by the colors they see. That is why color therapy exists. You can influence the decisions people make by the colors you use on your ecommerce website. Make them eye-catching and relevant to your niche and brand identity. You can use colors to help guide people towards a particular direction and help them take specific actions. Besides using specific eye-catching colors, you should make use on contrast. Make a Call to Action (CTA) stand out from the rest of the elements on a page, such as a big red button with white text within it.

Wrapping Up

When you consider the ecommerce website design price, it's a great deal. The money you will be investing into your site's design will come back to you many fold in the form of increased sales. When your business in Jupiter, FL needs great ecommerce website design price shouldn't dissuade you. The investment you make into your site will be well worth it.

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